My Star Image

My Star Image

Esther at a photoshoot

In my final video I will be using my friend, Esther. Esther has just under 1750 followers on instragram, and has been sponsored by luxury swimwear brand Triangle in the past. My performer is a model, and regularly stars photoshoots for shops which has a similar target audience to my music video, mid-teenage girls.

Esther has short blonde hair, which challenges the stereotype for females. Therefore I think she is perfect to use for my music video, as like Ella Eyre and Jess Glynn, one of Esther's most eye-catching and memorable features is her hair. 
In a similar way to Ella Eyre and Jess Glynne's music video, I will dress Esther in fashionable clothes which will be desirable. This will make her centre of attention in every shoot, and therefore extraordinary which reinforces Richard Dyer's Paradox of the Star Theory.  

I will use close ups (CU) to show Esther's face when performing, which will draw the viewers attention to Esther, therefore creating a star image. I will also use long shots (LS) to show Esther dancing. Esther will dance confidently, therefore reinforcing her star image. However, Esther will be relatable as she will dance in public locations, where everyone can visit.

A star's image is not only created in a music video, but through other social networking sites, products and advertisements. I will create a CD cover which displays Esther as the centre of attention, by carefully planning the composition, costume and background. I will also create a twitter account for Esther, as the star typically controls and writes their own tweets on twitter, which makes the star relatable and ordinary.