Poster

Creating Poster

In order to promote my star 'Esthxr' I created a poster. 

 I had originally planned to have a long shot of Esther on the poster, therefore I started by removing the background. However, the more I edited the more I didn't like the idea. It soon became apparent that there wouldn't be any shadows where Esther was leaning against the wall. This looked false and wrong. 
At the point, I did consider creating shadows in photoshop but I eventually decided against this.

I then copied in the same font I used on the CD cover, on to my poster. I removed the white areas, and replaced the black areas with the same graffitti background as on the CD cover. However, the writing was hard to read and was too busy. Therefore I changed the black area to white, which was much more aesthetically pleasing and suitable. 

I then copied in a twitter, Facebook and Instagram logo. I re-sized them so they were all the same size. I then removed the backgrounds in the images, and removed all colour to make the symbols white.
I think the simplicity works really well, and looks quite professional. 

I then copied in the front cover, and rearranged the typography. As you can see, I removed 'Esthxr' and put 'Feline' and 'Out now' on a slant. The wonky writing is fun, and is consistent with the rough and messy style of products I have produced so far. 

Final Poster

Before editing, I adjusted the canvas size to 42cm by 29.7cm, which is the dimensions of an A3 piece of paper. I think A3 posters are more eye-catching, and can be scaled down to A4 if needed.

I like how the the style of font is consistent throughout my products. I also the white font against the blue background. 

Final Music Video

Final Cut

Using feedback from other students in my class and my target audience, I have made alterations to my initial edit. I think these changes have improved the overall quality of my music video and therefore I am happier with the final product.

If you were to compare my initial edit to my final cut, It would be clear which shots have been added, however I think I was able to incorporate recently filmed footage without the viewer being able to notice. 

Final Digipak

 Final Digipak

Once I had created the front, back, and 2 middle covers I decided to start positioning them together in the template I found in my digipak research. This caused me to make a few adjustments.

 As I wanted to use a white font on the lyric page, the yellow symbols looked out of place. Therefore I clicked 'Select' 'Colour Range' and selected the symbols. I then adjusted the curve, to make this selection much brighter which caused the symbols to turn white. 

I also decided to use the same graffiti selection on the four binders on the digipack as I this selection featured most the colours on the graffiti wall, meaning is tie in all the colours from each side.  

Above is my digipak. I have made alterations throughout editing, such as adjusting the colour of the symbols, re-positioning and refining the border around 'Feline' on the front cover, changing the main picture on the back of the digipak, and more. This small and subtle details have made the overall aesthetic of the digipak more professional and consistent. 
I printed my digipak on to an A3 page, which means the size if not accurate but it allowed me to see how my target audience would see the digipak. The quality of the image was also compromised at it wasn't a very good printer, but I am glad I did this.
Below are photos I took of my printed trial.